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Supporting customers with their financial wellbeing

We’re helping customers to build financial knowledge and empower them with the confidence they need to make the most of their money, both now and in the future.

Through our family of consumer brands, we support our customers in many ways:

Savings
options


We’ve been in touch with more than 15 million customers in the last year to inform them of their options for savings to show how they could benefit from changing their savings product to receive better rates.

Subscription
checker


More than 6 million unwanted third-party subscriptions have been directly cancelled or blocked through our mobile banking apps, since we launched the service in June 2021, to help with budgeting.

Your Credit
Score


More than 8.8 million customers have registered for Your Credit Score to help them understand their credit score and improve it, since its launch in September 2021.

Persistent
debt


We regularly write to repeat overdraft users and customers in persistent debt to help them understand how small changes to their repayment habits, such as fixing their monthly payments, can help them to pay down their balance quicker and save money on interest.

Access to
information


Making sure that our customers have easy access to information that will help them to make good decisions is important. We’ve lots of brand-new tools available in our Lloyds Bank, Bank of Scotland and Halifax apps as well as on our Money Worries and Money Management banking webpages such as the Support Tool and Budget Calculator.

Financial and digital capability

Financial Capability training with Crisis

Video | 1 min

The Lloyds Bank Academy is working with our charity partner, Crisis, to empower service users with financial knowledge that will support them as they enter employment, learn budgeting skills, and live independently.

Watch now Video opens in a new tab

Our latest insights

As longstanding supporters of the social housing sector, our experts have unique insights into the challenges and opportunities the sector is facing.

What is the emotional impact of Fraud?

5 December 2024 | Suleman Lazarus & Liz Ziegler

Fraud doesn’t only impact finances – like any other crime, it can have a knock-on effect on the victim’s mental well-being and sense of safety.

Read their article

How are people banking now?

27 November 2024 | Jayne Opperman

Customers are choosing mobile banking over any other way to bank, with only 8% of customers using a branch regularly.

Read Jayne's article

Your Credit Score: supporting 10 million customers

1 July 2024 | Sam Clark

Your Credit Score is helping customers take control of their money, build their financial confidence, and even tackle fraud.

Read Sam's article

Building financial confidence: supporting young adults in the 2020s

8 May 2024 | Sam Clark

For twentysomethings in the 2020s, a unique combination of financial pressures is having an impact on their financial stability, confidence, and ability to plan for the long-term.

Read Sam's article

Are savers making the most of their tax-free ISA allowance?

25 March 2024 | Darren Tong

Different types of ISA come with their own benefits and uses, but they all offer significant tax benefits compared to standard savings accounts. Find out why savers should be making the most of ISA season this year.

Read Darren's article

Why bank accounts are crucial for prison leavers

12 February 2024 | Phillip Robinson

Philip Robinson, Customer Specialist Support Managing Director, explains the importance of bank accounts for prison leavers.

Read Philip's article

What is social housing?

 11 March 2024 | David Cleary

Following our call alongside Crisis for one million more homes for social rent in the next decade, we answer some of the most prevalent questions about social housing and the role it plays in the UK housing market.

Read David's article

Do renters need to save more for retirement than homeowners?

4 July 2023 | Pete Glancy

30% of people are now expected to rent in retirement – but in some areas, rents will cost 130% of people's retirement income.

Read Pete's article

How we're supporting our customers with the increase in mortgage rates

29 June 2023 | Andrew Asaam

We look at what’s causing the mortgage rate increases – and how we’re supporting our mortgage customers with rising costs.

Read Andrew's article

More financial wellbeing articles

Supporting our customers with the rising cost of living

The high cost of living continues to put pressure on the UK’s finances. While everyone is affected in different ways, we’re here to help and are supporting our customers at every turn. 

Financial inclusion and access to banking

We want to ensure that as many people as possible, irrespective of their circumstances, have access to a bank account and the necessary support and skills to manage their money.